LIFESTYLE BEAUTY

Jony Lee began sharing her life on socials after a clip of her and her husband shaving their heads at their wedding went viral – a gesture in solidarity with her mum, who was going through ovarian cancer at the time. This moment resonated with viewers around the world, as has Jony's subsequent content that delves into the highs and lows of life, always with an honest perspective.

From showing navigating her twenties, the first years of marriage with her husband Alistair, to capturing career angst and a cute fit or two, Jony's straight up (and hilarious) videos cut through. Her creative and cheeky lifestyle content has drawn an audience of over 600,000 and exceeds the norm with an average TikTok engagement rate of 12.7%.

Jony's put proof into play on her knowledge of executing social media the right way for brands. Alongside her accounts she also works as a creative producer for personal branding agency The Attention Seeker – building a staggering following (AGAIN!) of over 700,000 on their TikTok.

Time and again, Jony shows herself rising to the challenges of life and making them her own. Along the way she's serving up shenanigans, a bit of loving sass, and, of course, some questionable meals to ol’ Alistair for a reaction.

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